Art direction, technical graphic design and project actualisation.
01 -
Brand identity
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02 -
Brand guidelines
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2.1 -
Record sleeve outcome
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2.2 -
Record sleeve outcome
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03 -
Brand guidelines
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3.1 -
Brand guidelines
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3.2 -
Brand guidelines
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04 -
Account cards
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05 -
User interface
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06 -
Art direction
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6.1 -
Artwork
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6.2 -
Artwork
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07 -
Customer services
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7.1 -
Artwork
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08 -
Digital marketing
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8.1 -
Concept process
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09 -
EEM
10 -
Product information
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09 -
Product information
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10 -
Digital Marketing
10.1 -
Product information
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11 -
Product information
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11 -
Greetings cards
11.1 -
Product information
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A personal project I have developed in my spare time that explores brand identity and services based outcomes for a digital banking product for the modern world. Flyby as a brand and product was inspired by digital banking platform Monzo and aims to create a seamless service for young professionals who are navigating their finances in an economically challenging modern world. An important part of this project’s actualisation was also to develop a fully responsive digital product for Flyby’s online banking platform. I am currently working on this in Figma and I will be presenting the project on my website early next year.
11.2 -
Product information
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